How to add a Notify me button to a sold out page?

If you run an ecommerce store, you will often face a situation where a popular product runs out of stock. It’s not a good position to be in - you want to sell, customers want to buy, but you just don’t have enough stock. You may have reordered the sold out product too, but it might take weeks or even months for it to come back.

Why add a Notify me button?

Every time customers visit the sold out page, it’s a potential revenue loss for you. Every page view is a revenue loss too, because customers want something that you don’t have.

Adding a Notify me button helps you capture interest from customers who want a sold out product, and are willing to wait until it comes back. When customers click on a Notify me button, a popup form should open asking customers for their email address or phone number. This way, you can let them know when that specific product is back in stock.

What to do when the product comes back in stock?

After you add a Notify me button, customers will start adding their email or phone number for specific out of stock products. And when a sold out product comes back in stock, you must send back in stock emails or messages to customers who subscribed for that specific product.

How to add a Notify me button to your Shopify webshop?

There are two ways to add a Notify me button:

• Edit the theme code and add a lead capture form

• Use a dedicated Back in stock alerts App

Edit the theme code and add a lead capture form

You can add a Notify me button by editing the website theme code, but be prepared for a lot of technical work. You need to edit the website theme code and add some logic to show the button only for sold out products and specific sold out sizes and colors.

When customers click the button and submit the lead capture form, you need to store sensitive customer data like emails and phone numbers carefully and tag each Notify me request with the product and the sold out size or color.

Lastly, when a specific product and variant comes back in stock, you need to send back in stock notifications only to customers who are interested in that product or variant.

All of this is possible, but it's a lot of work. Instead, I recommend that you go for a dedicated back in stock alerts App.

Use a dedicated back in stock alerts App

Instead of doing all of this technical work, it's a great idea to simply install a Shopify App like Back in stock alerts by Peppyduck. You can add the Notify me button in minutes, and automate back in stock notifications on email and other channels (more on this below)

The advantage of using a back in stock Shopify App

There are many advantages of using a Shopify App like Back in stock alerts by Peppyduck:

Fast setup. Add the Notify me button in minutes

• Add the Notify me button in minutes, without any technical knowledge

• Customize the button design without any technical knowledge. Match your theme and brand guidelines.

• Change the button color, add a border, round the button edges, change the font, size, and even change the button position.

Other benefits from back in stock alerts by Peppyduck

• 5-star rated support team available 24/7 if you need any help

• Automate back in stock notifications on email, WhatsApp and other channels

• Send alerts for specific size and color variants, and a lot more

I hope this was helpful. In my opinion, if you want to add a Notify me button to your Shopify website, using a back in stock alerts App is absolutely the way to go. Don't even bother doing this by yourself, it's just not worth it :)

Please reach out to me at support@peppyduck.com if you have any questions or if you need any help. I always respond to every email!